Zinzino announced the launch of operations in New Zealand. The company described the move as the “strategic next step” in its plan to expand its customer base on an international scale, and pointed to its key location in Oceania as an important hub. The launch is expected to stimulate sales growth in New Zealand and in surrounding regions as distributors throughout the organization work together.
Customer service and market support will take place from the company’s headquarters in Gothenburg and will work synergistically with local consultants in New Zealand.
“This is a perfect time for Zinzino to enter a wide, dynamic market with a tech-forward infrastructure and a digitally savvy population that values quality and sustainability,” said Dag Bergheim Pettersen, Zinzino CEO. “Zinzino’s robust and long-term business model and customer-centered approach will be a springboard to success for our New Zealand Partners.”
Zinzino stated that its business strategy includes the ambition to reach one million customers during 2025 and 20 million by 2035. The company is now active in more than 100 markets with plans for continued global expansion.