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VIVRI: To Love Living

BY Jenny Vetter | January 17, 2025 | read / International Focus

Founded | 2014

Headquarters | Texas

Top Executive | Daniel Chavez Saul / Founder & CEO

Products | Health & Nutrition

Daniel Chavez Saul has been pursuing excellence throughout his life, first in his education, excelling in his studies at Rice, Harvard and Stanford and then professionally at both Goldman Sachs and McKinsey & Company. But he saw true success—the beautiful balance of personal growth, family connection, financial freedom and generosity to others—as simply out of reach.

To Live

Two fundamental questions inspired Daniel in his journey to launching his own network marketing company: what does it take to be healthy and what does it take to be successful?

“We started VIVRI because we saw an opportunity,” he shared. “An opportunity to achieve more in the two most difficult and important tasks almost every individual undertakes: to be healthy and to be successful.”

Leveraging his relationships at Harvard and Stanford, Daniel assembled a Medical-Scientific Advisory Board to address the critical question of health, and together they worked to develop what would become the VIVRI’s foundational nutrition system. But the question of success was more complicated to answer. With the science in place to develop a nutrition line, Daniel and his team dreamed up a company that would merge their highest life goals into a single path—one that would allow anyone to enjoy a journey where they are rewarded for becoming the best versions of themselves.

“VIVRI originates from the Latin ‘vivere’, which means to live,” he explained. “We placed a heart at the center of our logo, because to us VIVRI means to love living. Our entire community is built around positive values, with love being front and center in everything we do. Today, precisely by growing personally and enriching our families, we pursue financial success and contribute to society.”

In 2014, Daniel brought this vision to life and launched VIVRI in the United States and steadily added new markets, which today include Mexico, Colombia, Peru and Costa Rica among others.

The VIVRI Essential Nutrition System remains the company’s flagship product line and consists of three integral components:

  • ShakeMe!: A complete meal replacement shake with 45 essential nutrients per serving.
  • PowerMe!: An antioxidant energy drink with B-complex vitamins.
  • CleanseMe!: A natural digestive drink with prebiotics.

Additional products include an Omega-3 and Vitamin D supplement for both adults and children, as well as meal replacement soups in several flavors. But the VIVRI products are only a part of the VIVRI lifestyle, which empowers customers and distributors alike with nutrition guidance, including foods to enjoy, foods to avoid, goal setting and healthy living inspiration.

“We dug deep into what the body truly needs to reach its ideal weight and function at its peak,” Daniel shared. “We’ve got millions of satisfied customers and multiple clinical studies backing our method and results.”

To Love

These millions of happy VIVRI customers were introduced to the brand through the company’s growing field of 100,000 Independent VIVRI leaders across the western hemisphere. This dynamic group of LIVs, or Leaders in VIVRI, are sharing the VIVRI lifestyle on social media, through events and in their daily lives. Daniel believes the passion and values of his team and field reflect the network marketing industry itself.

“Network marketing, like VIVRI, is replete with people who have a huge heart and are committed to making a positive impact—brilliant women and men, who are brave to reach outside of their comfort zone and who decide to take control of their destiny. We love our industry and appreciate the companies and individuals who are working ethically to make it better.”

But he also believes that VIVRI offers an opportunity that stands apart in the industry, serving as fuel a potential leader needs to launch a successful entrepreneurial journey. The company’s growth has been organic, growing leaders through its comprehensive income-generation opportunity, rather than recruiting proven leaders from other brands in the industry. As these leaders move through the levels, they can qualify for generous bonuses and annual trips. VIVRI has awarded more than 30,000 trips in the last decade to destinations all over the world.

“Not a single member of our executive team or field leadership came from another direct selling company, so we have been able to build our culture entirely from scratch,” Daniel shared proudly. “We think of VIVRI as being this huge magnet that attracts people who are ‘givers’ and ‘lovers,’ not ‘takers’ and ‘haters.’ We prioritize team over self; we listen to each other; and we build each other up. One of the happy unintended consequences of our giant magnet is to end up meeting so many amazing individuals and developing so many fabulous friendships. For so many of us, VIVRI has become a second family.”

To Grow

Daniel and his team are passionate about the future of VIVRI and expanding the company’s impact throughout the world. But VIVRI’s global footprint has steadily grown over the last decade, guided by what Daniel calls a “turtle-like” mentality, opening a new country, on average, every two to three years. While he’s excited to open in new markets, he sees the possibilities within the seven countries VIVRI already operates in as limitless, guided by LIVs who are actively growing their businesses.

“VIVRI’s most valuable resource for expansion is human capital,” he explained. “We will continue to seek out highly talented and motivated individuals who would like to partner with us to grow, especially in our existing markets. For example, in the United States our field leadership is primarily concentrated in Texas, so in 2025 we will actively look to expand in other states.”

VIVRI’s field will have new products to share in 2025, as the company introduces its newest nutrition innovations: a new line of gut-secreted hormones GLP-1 and PYY activators which will complement its exciting Essential Nutrition System. Beyond nutrition, VIVRI will expand its additional brands, Machē and Vintari, which are focused on skincare, hair care and essential oils.

Daniel’s pursuit of true, balanced success is woven throughout the VIVRI story and—as the company marks a decade of life, love and growth—he’s eager to share what’s possible with even more individuals on the same journey.

“We cannot wait to meet the next generation of leaders who will drive us forward,” he shared. “We’ve changed our lives in spectacular fashion, and it is our greatest joy to pay this forward.”


From the January/February 2025 issue of Direct Selling News magazine.

Posted in International Focus and tagged Daniel Chavez Saul, VIVRI.
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