Stats Direct Selling Companies Should Watch
Most direct selling and network marketing companies offer some form of basic customer commission or affiliate program in addition to leveraging a team of distributors. Attracting experienced affiliate marketers could be a terrific way to grow online sales, as affiliate marketing is stronger than ever. Regular people are learning this skill to earn extra passive income on their own time. Here are some intriguing affiliate marketing stats as of late 2021.
40% of online marketers say affiliate marketing is a crucial skill. Mobile marketing and developing an overall digital strategy are key. (BloggingX)
64% of affiliate marketers use blogs to generate traffic. While video has been the hottest trend, blogging is still a highly effective way to attract search-engine traffic. Because blogs are evergreen yet can be updated, they are easy, cost-effective content generators. Affiliate marketers report a 240% revenue increase using content marketing. (Awin, BloggingX)
79% of marketers use affiliate marketing to engage existing customers, and 83% use it to increase brand awareness. (Get Cake)
40% of U.S. merchants use affiliate marketing programs as their top customer-acquisition channel. North America accounts for more than 66% of global affiliate marketers. (Backlinko)
Affiliate marketing revenues have increased by 52% since 2015. Spending increases at an annual rate of 10%. (eMarketer)
16% of online orders are attributed to affiliate marketing. This compares to paid searches which generate roughly 20% of online orders. (Uniquodo, Influencer Marketing Hub)
32% of affiliate marketers are ages 35 to 44; ages 25 to 34 make up 28%; and ages 45 to 54 comprise 22%. (Influencer Marketing Hub)
