Youngevity International is adding another segment to its diverse direct selling business, this time in the services category. The San Diego, California-based company has branched into energy and natural gas services through a new partnership with Energy Professionals.
The new services, including green renewable energy options, will launch for Youngevity’s Texas distributors and customers this month. The company anticipates that more deregulated markets will follow. Energy Professionals holds contracts with 10 of the country’s top 13 energy supply companies, enabling it to service more than 5 million residential customers and more than 50,000 commercial accounts.
Youngevity’s extensive offerings span the Health and Wellness, Beauty and Care, Food and Beverage, and Home and Family categories. Further diversifying its model with energy services allows Youngevity customers and distributors to participate in a $500 billion industry, said President Bill Andreoli.
“Energy services represent a transfer buying experience,” Andreoli shared in the company’s release. “Everyone uses energy every day, and now we believe our distributors can make a better energy choice and supplement their income by helping customers do the same.”
