Youngevity International Inc. has brought direct sales executive Scott Bell on board as Vice President of Analytics and Promotions to enhance the business intelligence used by the company and its distributors.
“What attracted me to Youngevity are the world-class products and a unique customer-first focus that drives the industry-leading incentive plan, which is above and beyond anything else I have seen in any industry,” Bell said in a statement.
Youngevity’s latest hire has spent two decades working with direct selling companies, using his expertise to orchestrate marketing and promotional campaigns. Bell has led global teams in developing corporate and distributor analytics and distributor compensation models. His previous work includes 16 years at a leading nutrition company, during a period when the company’s annual revenue climbed from approximately $700 million to several billion dollars.
Bell’s role at Youngevity will see him working closely with the entire executive team, according to President and CEO Dave Briskie. “We are excited and eagerly anticipate the positive impact our distributors will experience when they are provided actionable, real-time data on their own unique businesses. Scott is passionate about identifying opportunities and creating date-driven, actionable strategies that allow distributors to become healthier and more financially secure,” said Briskie.