In its first year of entry, omni-direct lifestyle company Youngevity International walked away with 10 wins at the 37th Annual Telly Awards, which honor outstanding local, regional and cable TV commercials and programs, as well as the finest video and film productions and online commercials, videos and films.
The Chula Vista, California-based direct seller was recognized with three Silver Tellys and seven Bronze Tellys. “We are extremely proud to be recognized for our submissions as each video encapsulates the essence of Youngevity, its mission and community,” said Steve Wallach, CEO and Co-Founder of Youngevity. “Thank you to Scott Salik, Vice President of Global Content, who was able to bring his award-winning vision and skills to our content team and guide us through this process.”
The three Silver Tellys awarded to Youngevity were for videos that focused on community activities and service through the Youngevity Be the Change Foundation. The videos honored are listed below:
- “Youngevity Be the Change Foundation: My Story Matters”
- “Youngevity Heroes 2016 – Stan and Laura Dennison” (a video honoring Stan and Laura Dennison as 2016 Youngevity Heroes)
- “Youngevity Be the Change Foundation: Mike Glenn Basketball Camp for the Deaf and Hard of Hearing”
“This recognition is especially gratifying in that we had a number of award-winning videos celebrate our Associates and staff contribution to the community,” said Dave Briskie, President and CFO of Youngevity.
Telly Award winners represent the best work of respected advertising agencies, production companies, television stations, cable operators and corporate video departments in the world. This year, the Telly Awards received over 12,000 entries from the U.S. and five continents. The entries were judged by a prestigious panel of over 600 accomplished industry professionals, each a past winner of a Silver Telly and a member of The Silver Telly Council. The judges rated each submission on a 10-point scale. Generally, 7–10 percent of entries earn a “Silver Telly” statuette with a score of 9.0 or higher. Entries with an average judge score of 7.0 to 8.9 are awarded a “Bronze Telly” statuette for outstanding achievement. Entries do not compete against each other. Rather, they compete against a high standard of excellence.