ViSalus Co-Founder and CEO Ryan Blair became a No. 1 New York Times best-selling author following the 2011 publication of Nothing to Lose, Everything to Gain. In the book, Blair shares his personal journey—from living as a young gang member in Los Angeles to eventually becoming a multimillionaire entrepreneur. Blair’s inspirational message is now coming to film audiences in “Nothing to Lose,” a new online documentary.
Some of Blair’s story takes place at ViSalus, where he has helped lead the company from near-bankruptcy following the 2009 fiscal crisis to sales of $1 billion as of this March. Blair and his co-founders, Blake Mallen and Nick Sarnicola, sold ViSalus to parent company Blyth Inc. in January 2012. ViSalus’ performance in 2012 earned it the No. 21 ranking on the DSN Global 100 list of the top revenue-generating companies in the world.
Those highs and lows follow upon many others recounted by Blair in the upcoming documentary. “Nothing to Lose” will premiere Dec. 12 on NTLDocumentary.com. Blair, who has a son with autism, has announced that he will donate all proceeds to organizations, such as Autism Speaks, that support children with autism.
