Photo: During a Global Giving Day event at the Challengers Boys & Girls Clubs in Los Angeles, children received bags filled with ViSalus nutrition products and snacks.
ViSalus mobilized Promoters and employees around the world during a recent company-wide Global Giving Day.
Through its ViCares program, the maker of health and wellness products designated Nov. 19 as a day of giving back to those in need, inviting the ViSalus community to participate by holding local charitable events, donating products or performing other acts of service. Many participants shared their experiences on social media using the hashtags #ViCares and #GlobalGivingDay.
The company reports that, throughout the course of the day, more than 55,000 shake meals and snacks were donated through about 160 ViCares charities—nonprofits selected for their efforts to make a positive impact in the lives of children and families. These organizations receive ViSalus product donations throughout the year, as a result of customer contributions and corporate donations triggered each time a customer completes a Challenge, from the company’s roster of weight-loss and fitness programs.
“At ViSalus, we are proud to have donated over 5.5 million meals to families in need,” Blake Mallen, ViSalus Co-Founder and President, said in a news release. “The idea behind Global Giving Day was to have our community experience the impact they’ve made through the donations and inspire them to continue giving back.”
This month’s Global Giving Day was a first for ViSalus, but company officials said plans are in place to hold multiple Global Giving Day events in 2017.
|ViSalus Promoters shared #GlobalGivingDay updates on social media.|