SimplyFun LLC., a Bellevue, Washington-based publisher of award-winning educational board games, has reported that for fiscal year ending December 31, 2017, the company doubled sales and tripled the number of new Independent Consultants joining the salesforce over 2016.
The company attributed the growth to key strategic initiatives, including the execution of a new brand strategy and a refresh of sales materials and websites. An improved experience for consultants included an upgraded back office, plus new tools and training materials. The company’s ongoing commitment to give personalized customer service to both customers and Independent Consultants also fueled this growth.
“2017 was an amazing year for SimplyFun as our growth moved us closer to our goal of sharing the joy of learning through play with 1 million families,” said Patty Pearcy, president and CEO of SimplyFun. “The commitment of our Playologist salesforce and field leaders has created strong forward momentum in delivering on our mission. Together, we Play It Forward every day, and our 2017 results are just one example of what we can do to make a difference for kids and their families.”
Founded in 2004, SimplyFun provides its Playologists (Independent Consultants) the opportunity to make a difference for kids and families with its skills-focused board games while earning income through direct sales opportunities in person and online.