Reliv Sales Down Nearly 14% for 2018

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Reliv International, Inc. (NASDAQ:RELV) recently reported its financial results for the fourth quarter and full year of 2018.

Reliv reported net sales of $9.3 million for the fourth quarter of 2018, compared with net sales of $9.9 million for the fourth quarter of 2017. U.S. net sales decreased by 6.7 percent for the quarter compared with the same quarter in 2017. Net sales outside of the United States decreased by 4.6 percent in the fourth quarter of 2018 compared to the prior-year quarter. Net sales in Asia and Mexico were up 35.5 percent and 35.1 percent, respectively, in the fourth quarter; however, sales in Europe decreased by 17.7 percent.

Net sales of $36.1 million for 2018 compared with net sales of $41.8 million in 2017. U.S. net sales decreased to $27.7 million from $32.5 million, a decline of 14.8 percent. Net sales in Reliv’s foreign markets for 2018 decreased 9.4 percent compared with net sales for 2017. The decline in net sales in Europe represented a significant portion of the decrease in foreign sales. Net sales in Europe declined by 13.2 percent in 2018 compared to the prior year. Net sales in Asia increased by 3.8 percent in 2018 compared to the prior year.

“We continue the work from 2018 to grow sales through improved business development support to our distributors coupled with incentive programs that reward those that develop new business,” said Chief Executive Officer Ryan A. Montgomery.

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