Younique announced that its YOU·OLOGY Serum was named editor’s pick by SHAPE magazine. The customizable serum is part of Younique’s YOU·OLOGY skin care line, which includes a cleanser, day moisturizer and night cream, offering up to 40,000 possible combinations to expertly tailor a daily skin care regimen to a diverse set of needs. “Younique allows […]

Tips for improving the front-end user experience—and other best practices from our gig economy competitors. At the 2019 Direct Selling Association (DSA) Annual Meeting during the Growth & Outlook Breakout Workshop, a DSA Research committee member said, “A startling statistic for our industry is that it takes a customer an average of 13 clicks to […]

In 2019 Direct Selling Faced Some Strong Headwinds Throughout this year the editors at Direct Selling News have had no shortage of topics to talk about. Never before have we seen such a year that has so dramatically impacted the future of direct selling. We began 2019 with troubling news out of China and ended […]

Coty and Younique announced a mutual decision to terminate their partnership. Coty Inc. acquired 60 percent of the fast-growing beauty brand in 2017 for approximately $600 million in cash. According to a statement released from Coty, given the different nature of the companies’ business models and the need for a strong and specific focus to […]

Younique recently launched the Younique Beauty Guide, the brand’s first try-on tool that bridges the gap between an online and on-site shopping experience. The tool utilizes state-of-the-art facial analysis to allow the user to virtually try on cosmetic products before they purchase. The technology will transform the way Younique Presenters and consumers interact with the brand’s […]

In conjunction with its annual meeting, the U.S. Direct Selling Association (DSA), announced top honors to the industry’s standout companies at its 2019 DSA Awards gala in Austin, Texas. In addition, the Direct Selling Education Foundation(DSEF) announced three new inductees to its prestigious Circle of Honor. DSA Awards DSA Awards recognize the outstanding programs DSA […]

Direct Selling News tonight announced its Global 100 list of top direct selling companies in the world. Since 2004, DSN has been dedicated to telling stories focused on relating the opportunities direct sellers provide to millions of independent business owners around the globe. In 2009, the magazine thought it fitting to further recognize the industry by compiling the […]

Career Builder conducted a survey back in 2017 that confirmed that 78 percent of U.S. workers live paycheck to paycheck to make ends meet. In that same survey, it stated that Nearly 3 in 4 workers say they are in debt today, and more than half think they will always be. This shows why alternative […]

Photo: DSA President and CEO, Joseph N. Mariano with 2018 Hall of Fame honoree Jeffrey Reigle, President and Chief Executive Officer, Regal Ware Inc. The U.S. Direct Selling Association (DSA), the national trade association for companies that offer entrepreneurial opportunities to independent sellers to market and sell products and services, announced the winners of the prestigious 2018 DSA […]

Cosmetics giant Coty has announced that it saw a 19.4 percent jump in profits in its Consumer Beauty Division for the second quarter of fiscal 2018, which ended Dec. 31, due mostly to its social selling brand Younique. “Younique continued very strong performance with double-digit sales growth in the quarter with several countries increasing at triple-digit rates, including France, Germany […]

Click here to order the December 2017 issue in which this article appeared. In This Issue: The Most Influential Women in Direct Selling Bringing Gender Parity to Direct Selling  Advocating for the Direct Selling Community  Navigating the Millennial-Driven World Sticking to a Winning Business Model Leading with Passion and Commitment Launching New Products and Segments Recruiting and […]

Congratulations to all of our 2017 Best Places to Work in Direct Selling Honorees!