OPTAVIA hosted its annual OPTAVIA Convention last week in a new hybrid format that included in-person attendees and virtual participants. Combined with in-person guests at the Georgia World Congress Center in Atlanta and the parallel livestream experience, the global event included more than 15,000 registrants.
“The 2021 convention was a highly anticipated reunion for our independent Coaches and Community,” said Dan Chard, Chairman and Chief Executive Officer of Medifast. “As OPTAVIA’s footprint grows worldwide, we continue to emphasize the power of support and connection. After a year fraught with uncertainty and social isolation, we were thrilled to have this moment in time to celebrate our collective victories together and envision how we can impact even more lives in the future.”
As part of the convention and through onsite donation opportunities, the OPTAVIA Community raised over $100,000 for nonprofits which advance the company’s mission of providing children with education and access to resources that support healthy habits. To date, the company has funded up to 8 million nutritional meals for children in food insecure situations.