New Age Beverages Corporation announced that Julie Garlikov has joined the company as the newly appointed chief marketing officer effective November 4, 2019.
Garlikov began her career at the Procter and Gamble Company and held commercial leadership roles of increasing responsibility at Johnson & Johnson, Allergan, PepsiCo, and Torani. She brings over two decades of senior level marketing experience, most recently serving as chief marketing officer for a leading natural nutrition company. Prior to that she was the vice president and global head of Marketing for a leading global skincare company.
“Julie’s incredible track record and significant expertise in driving leading CPG brands across all channels will be an invaluable asset to our senior executive team,” commented Brent Willis, chief executive officer of New Age. “She brings with her a proven track record in leading the marketing function and transforming growth trajectories for several of the top CPG companies in the world. There are so few marketers with omni-channel experience and insight, with the mindset of how to connect with consumers across all touchpoints, and Julie is one of those unique few. We are tremendously excited for her to join the team.”
“I joined New Age because of what they stand for, inspiring and educating consumers to ‘live healthy,’” said Garlikov. “They have amassed a powerful global infrastructure and have developed an outstanding portfolio of healthy beverages, CBD, and other differentiated wellness products. I see a once-in-a-lifetime opportunity to drive those brands, lead innovation for the company across the globe, and make a difference for consumers with healthier and better for you alternatives while we are at it.”