Tuesday / July 5. 2022
menu-logo menu-logo
brand-logo
Subscribe
Subscribe
Tuesday / July 5. 2022
  • Read
    • Daily News
      • Financial
      • Insights
      • U.S.
      • International
    • Cover Stories
    • Feature Articles
    • Company Spotlights
    • Exclusive Interviews
    • Executive Announcements
    • Forward Thinking
    • New Perspectives
    • Working Smart
    • From the Publisher
    • Digital Issue
  • Listen & Watch
    • Direct Approach
    • Iconic Insights
    • The DSN Podcast
  • Attend
    • Direct Selling University
    • Jason Dorsey Event
    • Global Celebration
  • Achieve
    • Global 100 List
    • CCR Program
    • Best Places to Work
    • Bravo Awards
    • Legends
  • Join
    • Membership
    • VIP Community
  • Research
    • Digital Momentum Index
    • Stock Watch
    • Stock Ticker
    • Supplier Directory
    • Resources
  • About
    • About DSN
    • Subscribe
    • Advertise
    • Store
    • Connect
  • Search
Subscribe

National Survey Shows Direct Selling’s Expanding Economic Footprint

BY DSN Staff | June 08, 2016 | read / Daily News

At its 2016 Annual Meeting, which kicked off Monday in Phoenix, the U.S. Direct Selling Association unveiled the results of its annual Growth & Outlook Report on direct selling in the U.S.

The findings show that overall retail sales climbed 4.8 percent in 2015 to a record $36.1 billion. The channel’s sales volume reflects continued growth in the number of people engaged in direct selling, a figure that has increased steadily since 2012. By the close of 2015, direct selling entrepreneurs across the U.S. totaled 20.2 million, up 11 percent from the prior year.

Joseph Mariano, DSA President, notes that recent growth trends have continued in spite of fierce competition from brick-and-mortar and online retailers. “That’s the best evidence I know that the marketplace values meaningful engagement with customers. In an era when good customer service is increasingly rare, direct selling is bucking the trend,” said Mariano.

Individuals are partnering with direct selling companies to sell a wide range of products, including clothing, insurance, wellness goods and energy—to name a few. According to the report, the wellness category continues to lead the channel, accounting for 33.5 percent of total retail sales. Not surprisingly, the category also recorded the largest annual gain, with sales up more than 16 percent to $12.1 billion.

The Washington, D.C.-based Direct Selling Association partnered with economic consulting firm Nathan & Associates to publish its 2016 Growth & Outlook Report. The data is based on responses from 102 direct selling companies and other sources.

DSA 2016 Growth & Outlook Survey from Direct Selling Association on Vimeo.

Posted in Daily News
Related Articles
New Image Acquires Nutrimetics  July 05, 2022

New Image Acquires Nutrimetics 

Read more
WFDSA Reports Global Direct Sales of $186.1 Billion in 2021  July 05, 2022

WFDSA Reports Global Direct Sales of $186.1 Billion in 2021 

Read more
doTERRA Supports Permanent Housing Solution in Utah  July 05, 2022

doTERRA Supports Permanent Housing Solution in Utah 

Read more
brand-logo
The News You Need.
The Name You Trust.
Subscribe

Breaking global news, emerging trends and powerful stories conveniently curated to help direct selling executives stay informed, engaged and a step ahead.

  • Read
  • Listen & Watch
  • Attend
  • Achieve
  • Research
  • About
  • Connect
5800 Democracy Drive
Suite 100
Plano, Texas 75024
info@directsellingnews.com
Copyright 2022 Direct Selling News | All Rights Reserved
  • Privacy Policy
  • Terms of Use
  • Advertise
  • Subscribe
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
Cookie SettingsAccept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT