Tuesday / May 24. 2022
menu-logo menu-logo
brand-logo
Subscribe
Subscribe
Tuesday / May 24. 2022
  • Read
    • Daily News
      • Financial
      • Insights
      • U.S.
      • International
    • Cover Stories
    • Feature Articles
    • Company Spotlights
    • Exclusive Interviews
    • Executive Announcements
    • Forward Thinking
    • New Perspectives
    • Working Smart
    • From the Publisher
    • Digital Issue
  • Listen & Watch
    • Direct Approach
    • Iconic Insights
    • The DSN Podcast
  • Attend
    • Direct Selling University
    • Global Celebration
  • Achieve
    • Global 100 List
    • CCR Program
    • Best Places to Work
    • Bravo Awards
    • Legends
  • Join
    • Membership
    • VIP Community
  • Research
    • Digital Momentum Index
    • Stock Watch
    • Stock Ticker
    • Supplier Directory
    • Resources
  • About
    • About DSN
    • Subscribe
    • Advertise
    • Store
    • Connect
  • Search
Subscribe

Modere’s New Weight-Loss Program Draws Inspiration from the Mediterranean

BY DSN Staff | March 22, 2017 | read / News

Modere is taking a Mediterranean approach to health with its M3 Weight Management System.

Since the program launched in the U.S. about a year ago, more than 100,000 have taken the M3 Pledge, committing to three products and three lifestyle changes for a period of three months. M3 was developed around the Mediterranean lifestyle, which has been the subject of extensive scientific research and a number of books and diet plans. The healthy habits of countries in the Mediterranean region inspired the lifestyle changes incorporated into M3. These include cutting sugar, refined flour and fried foods; drinking sufficient water and logging 7,500 steps on a daily basis.

The aim of the program is to help users build healthy habits, without the need for drastic lifestyle changes or “miracle” products. Modere’s North America General Manager, Justin Serra, feels this is one of M3’s biggest selling points, considering that the average American starts and fails a diet four times a year. “People feel like it’s doable, it’s simple, and it actually makes sense,” Serra told DSN. “If you just step back and think about all the different diet fads that are out there, you realize they’re not really sustainable and some of them just aren’t safe.”

The core of the program is the M3 Body System, three products that align with Modere’s “Live Clean” philosophy. M3 was developed by nutrition company SAVI Health and Greg Horn, the former CEO of General Nutrition Centers. Modere acquired SAVI and its flagship weight-loss system in February 2016. During the three-month program, participants supplement their healthy lifestyle changes with Burn, a morning thermogenic to boost metabolism; Sustain, an afternoon protein shake; and Sync, an evening fiber drink to support digestion.

In keeping with the Mediterranean way of life, participants are also encouraged to eat plant-based foods like fruits, vegetables, nuts and whole grains, as well as lean proteins and healthy fats. This is a departure from some conventional dieting wisdom, which says that losing body fat requires a low-fat diet. In a recent two-year study published in The New England Journal of Medicine, people who followed a reduced-calorie Mediterranean diet lost 52 percent more weight than those who followed a reduced-calorie low-fat diet.

Participants can work toward their goals as part of a community, through a private, invite-only Facebook group where customers share tips, challenges, recipes and before-and-after photos. The group provides both a support system for users and a marketing tool for the company’s independent sellers, known as Social Marketers. According to Serra, “Our Social Marketers really feel the Facebook group is their most powerful prospecting tool, because it’s social proof that M3 works.”

This particular weight-loss program is also noteworthy for what it lacks—an emphasis on fitness. Users may set a goal of 7,500 steps a day as one of their lifestyle changes, but M3 is not about sculpted abs. “We don’t want to set people up to feel they have to get up at 5:30 a.m. and go to the gym in order to be successful,” said Serra. “The average person just needs to move around a bit more.” The goal, he said, is to help individuals reach a higher level of wellness, and to do it in a sustainable way. “We’re trying to help people lose some pounds for sure, but at the end of the day we want people to feel great.”

Posted in News
Related Articles
SeneGence Donates More than $1.8 Million in Q1 2021 May 21, 2021

SeneGence Donates More than $1.8 Million in Q1 2021

Read more
Ruby Ribbon Donates $450,000 in Product to Nonprofit Helping Women Reentering the Workforce May 19, 2021

Ruby Ribbon Donates $450,000 in Product to Nonprofit Helping Women Reentering the Workforce

Read more
40 Under 40 2016 June 14, 2016

40 Under 40 2016

Read more
brand-logo
The News You Need.
The Name You Trust.
Subscribe

Breaking global news, emerging trends and powerful stories conveniently curated to help direct selling executives stay informed, engaged and a step ahead.

  • Read
  • Listen & Watch
  • Attend
  • Achieve
  • Research
  • About
  • Connect
5800 Democracy Drive
Suite 100
Plano, Texas 75024
info@directsellingnews.com
Copyright 2022 Direct Selling News | All Rights Reserved
  • Privacy Policy
  • Terms of Use
  • Advertise
  • Subscribe
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
Cookie SettingsAccept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT