Medifast, the company behind OPTAVIA®, reported revenue of $220.0 million for the second quarter ended June 30, 2020.
Second quarter revenue increased 17.6% to $220.0 million from revenue of $187.1 million for the second quarter of 2019.
OPTAVIA-branded products represented 83 percent of consumable units sold for the second quarter compared to 75 percent for the same period a year ago.
The total number of active earning OPTAVIA Coaches increased 19.3 percent to 36,500, compared to 30,600 for the second quarter of 2019. The average revenue per active earning OPTAVIA Coach was $5,851 compared to $5,863 for the second quarter last year. While productivity was flat to the same period last year, productivity increased 9.7 percent sequentially compared to first quarter 2020.
“This has been a strong quarter for Medifast, with strong demand and engagement among OPTAVIA Coaches and Clients helping to deliver meaningful revenue growth,” said Dan Chard, chief executive officer of Medifast. “We have more active earning Coaches than at any point in our history, and Coach productivity is up substantially quarter-over-quarter near all-time highs. At a time when health and wellness is more important than ever to people in the United States and around the world, our service and products are clearly resonating with consumers who want to achieve lifelong transformation one healthy habit at a time.”
To read the complete Medifast Q2 2020 report, click here.