Avon Products, Inc. recently announced that Luis Vázquez has been appointed to lead its global sales team.
Vázquez, who has extensive direct selling experience, will spearhead the company’s efforts to open up growth by driving recruitment, retention and training for the millions of Avon Representatives across the world.
“I am delighted that Luis is joining Avon in this strategically important role for the company,” said Miguel Fernandez, Avon’s global president. “He will be focused on the transformation of Avon’s end-to-end Representative experience and help lead the drive to effectively use data and insights. This work will mean we are able to better deliver a truly tailored approach ensuring we can effectively help all our Representatives grow their business, whatever their earnings ambitions are.”
Vázquez will also lead the continued development of Avon’s Representative Academy, which provides tailored digital training content. All content will be segmented according to the level of earnings that Avon’s beauty entrepreneurs seek to make. Avon’s beauty fans (those Representatives who love Avon’s products and sell to friends and family), and Beauty Entrepreneurs (those Representatives who want to build a more meaningful earnings opportunity) will receive training relevant to them, and how they run their businesses.
“I am excited to be joining Avon at such an important time in its history,” said Vázquez. “I am passionate about supporting Representatives through every part of their journey and am looking forward to delivering tools and training that will support them, their teams and their customers.”
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