Zija International founder Ken Brailsford will be resuming his position as CEO of the Lehi, Utah-based company. After pursuing other business interests, he is eager to work alongside Zija president Ryan Palmer to achieve goals set in place by the executive team.
“I’m looking forward to being in a more hands-on role for a company that I feel so passionately about,” Brailsford said. “Because of Ryan’s guidance, Zija has been able to maintain consistent and sustainable growth, and I’m excited to see where we can take the company working alongside one another.”
Before Zija became a household name, Brailsford had already started and run two multimillion-dollar health and nutrition network marketing companies. After learning of Moringa oleifera in 2005, he came out of retirement and founded Zija International, one of the first companies to bring Moringa to market.
“There isn’t anyone more qualified than Ken Brailsford to materialize our vision of becoming a true legacy company,” said Palmer. “We have laid out an aggressive growth strategy; we have validated, world-class products; and we have prepared the proper infrastructure to support our Zija Members in sharing their businesses across the globe. Zija’s future is brighter and clearer than ever before.”
In just over a decade, Zija has grown to operate in countries worldwide, has been recognized on fastest-growing and top-revenue lists by Inc. Magazine, and has recently aligned with prior direct selling companies XANGO, Qivana and EmzaGold.
“After nearly 50 years of experience in the industry, I recognize that Zija is entering an enormous growth phase that I want to be a part of,” Brailsford said. “We’ve cast a clear vision that will lead Zija to succeed for decades to come.”