Custom menswear brand J.Hilburn is opening the doors of its Dallas showroom to the public. The newly renovated space, previously available by appointment only, showcases J.Hilburn’s full collection of luxury clothing and accessories.
J.Hilburn launched in 2007, selling its trademark custom shirts at prices ranging from $99-$169. While expanding its luxury offerings, the company has kept prices low by cutting out the middle man and bringing its pieces direct from the manufacturer to the consumer. Now, customers can choose from made-to-measure pants, suits and outerwear, as well as a range of accessories.
The many customization options available are on display at the company’s showroom, located near Dallas Love Field, the main hub of Southwest Airlines. J.Hilburn personnel remain on hand to assist visitors, and J.Hilburn Stylists can use the space to introduce the brand to new clients and guide them through their selections—including custom Italian fabric, collar, button, thread color and monogram options.
In a Top Desk feature for DSN, J.Hilburn Co-Founder and former CEO Hil Davis predicted that the future of retail would be “bricks, clicks and personal sidekicks”—a fusion of physical storefronts, online platforms and local brand representatives. The brick-and-mortar presence of J.Hilburn’s showroom, combined with its New York City pop-up shops, direct sales model and digital tools, is a big step toward realizing that vision.