Euromonitor International, a leader in strategy research for consumer markets, recently posted an infographic featuring some key statistics to understanding consumer behavior as businesses orient themselves to the realities of a new year.
Euromonitor reports that the Asia Pacific region will account for half of the estimated 138 million births in 2014. Despite population growth, the average age globally will exceed 30 years for the first time, with Eastern Europe representing the oldest population and the Middle East and Africa at the other end of the spectrum.
This year is also expected to usher in accelerated real GDP growth, along with a 3 percent real increase in global consumer spending. The number of households worldwide will reach an unprecedented 2 billion, and 89 percent of that growth will occur in emerging markets. Read more on these up-and-coming markets in our recent Billion Dollar Markets update, which explores The Great Potential: Unlocking the Power of Emerging Markets.