Los Angeles-based Herbalife Nutrition recently announced its support for the American Cancer Society to help bring awareness and raise funds for its life-saving mission.
In addition to a $250,000 donation, Herbalife Nutrition will be selling co-branded pink water bottles, with proceeds benefiting the American Cancer Society. To honor those who have and continue to battle breast cancer, the company will unveil “purpose in pink” when it turns its website, social media, packaging and building signage, at its LA Live headquarters and Torrance offices, pink for the month of October.
“I am so proud to announce our support of the American Cancer Society,” said Ibi Montesino, senior vice president, and managing director, North America Region, Herbalife Nutrition. “Our hope is to work with this important organization to raise awareness about the importance of early detection, as well as raise much-needed funds to support research into ending the scourge of cancer. It’s just one more way we are living our purpose of making the world—and our communities—healthier and happier.”
According to the American Cancer Society, in 2018 in the U.S., there will be an estimated 1,735,350 new cancer cases and 609,640 cancer deaths. Of those, the highest number of new cases (268,670) will be breast cancer, with 41,400 Americans predicted to die from the disease.
“The American Cancer Society is attacking cancer from every angle,” said Sharon Byers, chief development and marketing officer for the American Cancer Society. “With the help of organizations like Herbalife Nutrition we will continue to lead the fight for a world without cancer.”