After a year under the leadership of two managing directors, candlemaker Gold Canyon is bringing on a CEO to lead its executive team. The Arizona-based company announced Monday that it has tapped industry veteran Thomas Kelly to fill the position.
The appointment follows a year of strategic turnaround efforts aimed at reviving the brand’s lagging sales and morale. Since taking on leadership in 2014, Managing Directors Lynae Parrott and Gail Gioffredi have focused on conveying Gold Canyon’s mission and values through new branding, a reworked compensation structure and the company’s trademarked Simple Selling System—a three-step guide that helps shoppers customize their candles and accessories.
Kelly’s three decades of leadership within the industry include publicly and privately held companies spanning several product categories, most recently accessories. He sat on the board of the Direct Selling Association from 2005 to 2012, concluding with a term as Chairman of the Board of the Direct Selling Education Foundation.
“Throughout his impressive career in global direct sales leadership roles, Tom has excelled at motivating and mentoring teams while generating results for both public and private companies,” said Joseph Phillips, Managing Director of Unique Investment Corporation. “We are thrilled to tap into Tom’s global experience driving productivity and growth, and look forward to his long-term future contributions as CEO.”
Gold Canyon sells its candle and home décor products through a network of more than 200,000 Fragrance Consultants.