Photo: Jessica Herrin, Founder and CEO of Stella & Dot Family Brands.
Chief executive Jessica Herrin is a mentor to thousands of entrepreneurs at Stella & Dot Family Brands, the company she founded in 2007, but her insights on life and business will find a wider audience in a forthcoming book.
Titled Find Your Extraordinary, the book marks Herrin’s literary debut and invites readers to “dream bigger, live happier, and achieve success on your own terms.” The 272-page tome from Crown Business, a subsidiary of Random House, is set to hit shelves on May 3, 2016.
“Whether we work a corporate job, run a family, or run our own business, Herrin offers realistic, attainable steps each one of us can take to achieve extraordinary success on our own terms,” the publisher’s blurb states.
“Through candid and inspiring lessons from her life as a successful CEO and working mother of two, as well as stories of many amazing individuals she’s met along the way, Herrin inspires and empowers us to dial up the sound of our own voices and make our authentic dreams a reality.”
Fresh out of college, Herrin worked with a succession of tech startups before attending the Stanford Graduate School of Business, where—at age 24—she co-founded leading wedding site WeddingChannel.com, acquired in 2006 by The Knot. The seeds of accessories brand Stella & Dot grew from Herrin’s living room in Austin, Texas, where she first designed jewelry to sell at home “trunk shows.”
Now based in San Francisco, Stella & Dot Family Brands comprises Stella & Dot, personalized jewelry brand KEEP Collective and EVER Skincare. The company reports nearly $1 billion in product sold through 50,000 independent business owners in six countries.