Financial Analysis

Herbalife Nutrition Net Sales Up 10% for 2018

Herbalife Nutrition Net Sales

Herbalife Nutrition Ltd. (NYSE: HLF) reported financial results for the fourth quarter and full year ended December 31, 2018. Net sales for the full year 2018 were $4.9 billion, an increase of 10 percent compared to full year 2017. Fourth quarter reported net sales of $1.2 billion increased 9 percent compared to the prior year…

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Oriflame Local Currency Sales Up for 2018; Euro Sales Down

Oriflame CEO and President Magnus Brännström

Switzerland-based cosmetics giant Oriflame recently reported sales results for the fourth quarter of 2018 and the full-year 2018. For the three months ended December 31, 2018: Local currency sales increased by 1% and Euro sales decreased by 3% to €370.3m (€380.1m). Euro sales amounted to €359.3m* in accordance with IFRS. Number of registered actives increased…

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Avon Products, Inc. Down 2% for 2018

Avon Products Inc.

Avon Products, Inc. (NYSE: AVP) today announced its results for the fourth quarter and fiscal year ended December 31, 2018. For the fourth quarter 2018, total revenue was $1.4 billion, a decrease of 10 percent year-over-year. Active Representatives declined 6 percent. For the fiscal year 2018, total revenue was $5.57 billion, a decrease of 2…

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Public Direct Sellers: Strong Q2 for Wellness Companies

The stocks of the six publicly traded direct selling companies we follow that are listed in the U.S., Herbalife Nutrition (HLF), Medifast (MED), Nu Skin (NUS), Tupperware (TUP), USANA (USNA) and London-based Avon Products (AVP), on balance continued their strong run in the Q2. Through the first six months of the year, our proprietary Lane…

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Public Direct Sellers: Q1 Momentum Continues

The six publicly traded direct selling companies we follow, whose stocks are listed in the U.S., Herbalife (HLF), Medifast (MED), Nu Skin (NUS), Tupperware (TUP), USANA (USNA) and London-based Avon Products (AVP), began 2018 in much the same fashion as how they exited 2017. On balance, trends continue favorable. In aggregate, on an equal weighted…

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Public Direct Sellers End 2017 on a Strong Note

Douglas M. Lane, CFA, is a securities analyst with more than 20 years of experience covering companies that employ the direct selling business model. He leads a boutique equity research firm, Lane Research, focusing on those companies. His website is www.laneres.com, and he can be reached at doug@laneres.com. The six publicly traded direct selling companies…

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