One Voice
We Will All Get Through This Together
First off, I wanted to thank all those that tuned in to our special broadcast of the 11th annual DSN Global 100 Celebration last month. Although we had to cancel the live event because of the coronavirus pandemic, we felt it necessary and relevant to continue to celebrate the very best of direct selling. A…
Read MoreCongratulations Best Places to Work Honorees!
Direct Selling has always been the original people business. Measuring field engagement is critical to any company’s success, but the field is only part of the people equation. Who makes up the backbone of this channel when it comes to engaging the sales field, fulfilling orders, planning events, manufacturing products and all of those other…
Read MoreFinancial Analysis
Direct Selling Index Continues to Lag the Market; Top Line Deceleration Continues Our Direct Selling index recovered a bit in the 2019 Q4 and ended up being down (23 percent) in 2019, which sharply trailed the strong +29 percent gains in the S&P 500 for the year. We note that we have removed Avon (AVP)…
Read MoreWhy Payout Frequency Matters
It is projected that by 2023, more than half of the domestic labor force in the United States will either be involved in some type of gig work or have worked independently at some point in their career. In this growing gig economy, the desire for flexibility and freedom is on the rise, putting representatives,…
Read MoreHow to Communicate and Keep Calm During COVID-19
How do you keep the relationship fires burning right now and communicate while also remaining calm? Direct sellers are in an even more unique position during this challenging time. On one hand, we have significantly evolved as a channel in the digital age and many of those in our field can operate online and selling…
Read MoreFinding A Way Back to Growth
Even great leaders can miss important queues if they aren’t looking for them or don’t know what to look for. When your company is growing and has been growing for years, it’s hard to expect or believe anything other than continued growth. This month’s cover story is based on Brett Blake’s new book Renewal: Leading…
Read More3 Key Insights from New Study DSA Commissioned from Ipsos on How to Make Direct Selling the Best Opportunity to Be an Entrepreneur
The U.S. labor market is rapidly evolving. Despite 50-year lows in unemployment, wages have remained stagnant when adjusted for inflation over the past 50 years, and household debt (including student loan, medical, and credit card debt) has reached record levels ($13.5 trillion). Within this context, DSA commissioned a study by Ipsos, a global leader in…
Read MoreThe Customer Experience
MY MANTRA, “Give value and do more than is expected,” is the cornerstone of exceptional customer service. Living up to this mantra requires a shift in mindset. You must constantly prioritize your customers’ needs above your own, while simultaneously asking yourself how you can improve your quality of service. By doing so, you will establish…
Read MoreTurning Hope Into Reality
HOPE HAS NEVER been—nor ever will be—a strategy. It will only get you so far before real work has to be done. In this month’s cover story, we tackle we talk about how our channel is at a crossroads. It can either stay on its current traditional path or evolve to what Gordon Hester, author…
Read MoreQ&A with Gordon Hester
THE WORLD IS CHANGING AT A FASTER PACE THAN AT ANY TIME IN HISTORY. The need for any leader, company, or industry to seek relevancy and leadership in the marketplace has never been greater. The direct selling industry is no exception to this reality. The competition for consumers requires us to be reimagine how we…
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