One Voice
How to Communicate and Keep Calm During COVID-19
How do you keep the relationship fires burning right now and communicate while also remaining calm? Direct sellers are in an even more unique position during this challenging time. On one hand, we have significantly evolved as a channel in the digital age and many of those in our field can operate online and selling…
Read MoreFinding A Way Back to Growth
Even great leaders can miss important queues if they aren’t looking for them or don’t know what to look for. When your company is growing and has been growing for years, it’s hard to expect or believe anything other than continued growth. This month’s cover story is based on Brett Blake’s new book Renewal: Leading…
Read More3 Key Insights from New Study DSA Commissioned from Ipsos on How to Make Direct Selling the Best Opportunity to Be an Entrepreneur
The U.S. labor market is rapidly evolving. Despite 50-year lows in unemployment, wages have remained stagnant when adjusted for inflation over the past 50 years, and household debt (including student loan, medical, and credit card debt) has reached record levels ($13.5 trillion). Within this context, DSA commissioned a study by Ipsos, a global leader in…
Read MoreThe Customer Experience
MY MANTRA, “Give value and do more than is expected,” is the cornerstone of exceptional customer service. Living up to this mantra requires a shift in mindset. You must constantly prioritize your customers’ needs above your own, while simultaneously asking yourself how you can improve your quality of service. By doing so, you will establish…
Read MoreTurning Hope Into Reality
HOPE HAS NEVER been—nor ever will be—a strategy. It will only get you so far before real work has to be done. In this month’s cover story, we tackle we talk about how our channel is at a crossroads. It can either stay on its current traditional path or evolve to what Gordon Hester, author…
Read MoreQ&A with Gordon Hester
THE WORLD IS CHANGING AT A FASTER PACE THAN AT ANY TIME IN HISTORY. The need for any leader, company, or industry to seek relevancy and leadership in the marketplace has never been greater. The direct selling industry is no exception to this reality. The competition for consumers requires us to be reimagine how we…
Read MoreFinancial Analysis
WeWork Debacle Changes the Gig Economy Game; Public Direct Sellers Continue to Slow. WEWORK IMPLOSION SIGNALS THE END TO BLANK CHECK FINANCING FOR GIG ECONOMY For the past several years, growth in the U.S. Direct Selling market has appeared to plateau after decades of posting mostly consistent, mid-single-digit kind of growth rates, even during…
Read MoreHello 2020!
Here we are at the beginning of a new decade, a time of renewal, a time to look forward. And what better way to start off the year than to honor 17 women founders from all different backgrounds. Their entrepreneurial spirit and drive for excellence in achievement has created companies whose monthly revenues exceed $50…
Read MoreIt Should Always Be “Day 1”
Our channel needs to resist complacency by continuing the vitality, curiosity and focus of a startup. Jeff Bezos has written a letter to his shareholders each year since the company’s inception. These letters outline Amazon’s long-term mission, culture and values. His 2017 letter, however, stood out more than the others for me. Bezos defined what…
Read MoreWhat a Year It Has Been…
The year 2019 will go down as one of the biggest sea change years in the history of our channel. Our cover story this month will cover the events that impacted our channel the most: pressure from regulatory bodies, continued competition from alternative income opportunities, a hot new ingredient makes its debut, and finally, customer…
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