Company Spotlight

Ethical, Valuable & Successful – It’s the Values and Walk-the-Talk Culture That Draws Employees and Distributors To Xyngular

On paper it doesn’t seem like Xyngular’s math should work. The company’s equation for weight loss? Become less to become more. Its algorithm for financial stability? Bring in a few hundred dollars more a month, not millions a year. Xyngular Founded: 2009 Headquarters: Lehi, UT Top Executive: Russ Fletcher, CEO Annual Revenue: $100 Million But the…

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A Quest From Good To Great – ARIIX’s Slow And Steady Plan For Success

Throughout history, high importance has been placed on the number seven. Seven is said to represent completeness and the aspect of things well done. ARIIX Founded: 2011 Headquarters: Bountiful, UT Top Executive: Fred Cooper, Founder and CEO Products: Toxin-free supplements, weight loss, air/water purification, skincare, personal care and essential oils products. Annual Revenue: $178 Million With…

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Q&A with Fred Cooper, CEO of ARIIX

Fred Cooper Q&A

Photo: ARIIX’s smart car-riding CEO Fred Cooper. This Q&A is part of the August 2018 Company Spotlight featuring ARIIX. You celebrated your 7th anniversary this summer. What are your thoughts on where you are as a company? Fred: I’m a perfectionist, so I would say we’re never as big as we hoped to be, but since…

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Q&A with Jim and Kathy Coover, Isagenix Co-Founders

Photo: Jim and Kathy Coover, Isagenix Co-Founders This Q&A is part of the August 2018 Company Spotlight featuring Isagenix. What have you been mainly focused on this year and why? Jim: We’re always focused on creating the best possible customer experience possible. You can’t sign up as an associate without first being a customer. Knowing that…

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The Driving Force – Isagenix Is Putting People First And Impacting Lives

It’s not just about the bottom line for Isagenix, although the company’s #27 ranking on the 2018 Global 100 and revenue which recently topped $6 billion in cumulative global sales prove that profitability is a priority. Isagenix Founded: 2002 Headquarters: Gilbert, AZ Top Executive: Jim & Kathy Coover, Co-Founders, Travis Ogden, CEO Annual Revenue: $958 Million…

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Strategic Pivot: ASEA’s infrastructure build out readies them for growth

ASEA Redox

When they launched nearly ten years ago, ASEA married the highly personal and culturally infused aspects of direct selling to a traditional, Fortune 50 corporate strategic planning structure. The mission: Take a revolutionary cellular health product to the masses worldwide.   ASEA Founded: 2009 Headquarters: Pleasant Grove, UT Top Executive: Tyler Norton, Founder/Chairman of the Board;…

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Legacy on the Horizon: Plexus Celebrates 10 years in Business

Plexus

Ten candles on a cake marks much more than the passing of time. Those 10 candles represent 10 years of firsts, lessons learned, growing pains, and, perhaps most importantly, an eagerness for what’s next. Whether we’re talking about 10 years of life or 10 years in business, a decade is definitely something to celebrate.  …

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Immunotec: A Celebration of Science and Happiness

Immunotec has quite a compelling story to tell. Its 20-year history is rooted in groundbreaking scientific research and product innovation, which began 40 years ago in Canada. Immunotec Founded: 1996 Headquarters: Vaudreuil-Dorion, Canada Top Executive: CEO, Mauricio Domenzain 2017 Revenue: $101.5 Million Products: Immune-Boosting Supplements But the story isn’t over—by a longshot, according to new CEO Mauricio Domenzain. A…

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20 Years: Science Keeps 4Life’s Eye on Longevity

4Life

In their first month of business, 4Life Research founders David and Bianca Lisonbee made $254 in sales. Today that would buy only about six containers of 4Life Transfer Factor Classic supplements. 4Life Research Founded: 1998 Headquarters: Sandy, Utah Top Executive: President and CEO Danny Lee 2016 Revenue: $316 Million Products: Cell-Based Health and Wellness. In 2017, their sales were $316…

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