DSN Announces the 2018 Global 100!

Since 2004 Direct Selling News has been dedicated to telling stories focused on relating the opportunities direct sellers provide to millions of independent business owners around the globe. So it seemed only fitting for DSN to further recognize the industry by compiling a comprehensive list, starting in 2010, of the top direct selling companies in the world.

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YouCam Partners with Amway for an Innovative AR Shopping Experience

Photo: Amway Artistry at New York Fashion Week Perfect Corp., a San Jose, California-based developer of the YouCam Makeup app, has initiated a global partnership with direct selling giant Amway for the launch of a mobile application to enhance the consumer shopping experience for their beauty brand Artistry. Through the use of YouCam Makeup’s award-winning augmented reality…

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Amway Recognized for Best Engagement Strategy at Innovation Management Awards

Amway, the No. 1 direct seller in the world, was recognized as a leading innovator at the 2017 Innovation Management Awards, hosted by IdeaScale, a crowdsourcing and innovation software provider. Ada, Michigan-based Amway was the winner in the category of Best Engagement Strategy. This competition category recognizes the IdeaScale community that detailed the most creative…

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Global Organic Personal-Care Market Expected to Reach $25.1 Billion by 2025

bath towel soap spa

Grand View Research Inc., a U.S.-based market research and consulting company, released a new report stating the global organic personal-care market size is expected to reach $25.1 billion by 2025, exhibiting a 9.5 percent CAGR during the forecast period. Growing demand for organic and natural hair-care, skincare and cosmetic products is expected to augment market growth over…

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Personal Care Products Council Names Amway’s Calvert Its New Chairman

George Calvert

The Personal Care Products Council (PCPC), the nation’s leading trade association representing the personal care products and cosmetics industry, has named Amway Chief Supply Chain Officer George Calvert as its board chairman. Calvert has served on the PCPC’s board of directors since 2009 and previously chaired the organization’s task force for federal cosmetics reform, seeking…

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Amway Reports 2017 Sales Slightly Down at $8.6 Billion

Amway, the world’s largest direct selling company, has reported sales of $8.6 billion for the year ending Dec. 31, 2017. The Ada, Michigan-based company achieved sales gain in several key markets, including South Korea, Thailand, Russia and India. Total sales in the second half of 2017 grew by 3 percent, compared to same period of the…

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Amway: On a Mission Greater Than One Company

IBO Brian B. and Amway Vice Chairman Jim Payne go “Over the Edge” for Easter Seals at the annual event in Grand Rapids, Michigan. The rappelling activity raises funds for the charity.

Managing an $8.8 billion global enterprise while being the face of a $183 billion international market is a lot of responsibility. But Amway, the world’s largest direct selling company, with headquarters in Ada, Michigan, seems comfortable with—and energized by—the challenge. Amway Founded: 1959 Headquarters: Ada, Michigan Top Executives: Co-CEOs Steve Van Andel and Doug DeVos 2016 Revenue: $8.80 billion…

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Technology Trends: Are You Ready for the DX Economy?

Ambit Energy was a data processor before being a data processor was cool. In 2006, based on their experience in the telecom industry, founders Jere Thompson and Chris Chambless decided that Ambit had to become a data processing company first, to keep up with the anticipated growth from their direct sales in marketing electricity and…

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Amway Partners with Chinese Institute to Map Chrysanthemum Genome

Amway, the largest direct selling company in the world, has successfully mapped the Chrysanthemum genome through its global research facilities, the Amway Botanical Research Center (ABRC), in collaboration with the Institute of Chinese Materia Medica China Academy of Chinese Medical Sciences (ICMM). Earlier this month, Amway, based in Ada, Michigan, announced the completion of the…

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