In its fourth year backing Big Brothers Big Sisters of America, Nerium International became the organization’s largest corporate fundraising partner. Through its charitable arm, the Nerium Ripple Foundation, the skincare company donated $1.3 million in 2015.
“From top corporate leadership to local partner involvement, Nerium helps further our mission through nearly every facet of their organization,” Pam Iorio, CEO of Big Brothers Big Sisters of America, said in a statement. “Their financial support and ability to encourage more brand ambassadors mean that we can help match even more children with a strong adult mentor.”
Big Brothers Big Sisters pairs adult volunteers, or Bigs, with children at risk, or Littles, in a one-to-one mentoring relationship. Studies such as the Big Brothers Big Sisters Youth Outcomes Survey have proven the effectiveness of the model, which has earned recognition from the federal government for keeping youth in school and out of trouble.
More than 300 of Nerium’s independent Brand Partners have signed on as volunteer mentors through the organization; however, company participation extends all the way to the top. Chief Leadership Officer Renee Olson has been a Big Sister for more than two years, and Co-CEO Jeff Dahl signed on as a Big Brother soon after joining the company in March 2014.
“The missions of Big Brothers Big Sisters and Nerium International are nearly identical,” said Founder and CEO Jeff Olson. “Both organizations work to make lives better with caring individuals gently modeling the way.”
All told, Nerium has donated $3.5 million, in both corporate funds and Brand Partner donations, to further the mission of Big Brothers Big Sisters. The nonprofit has honored Nerium’s ongoing contributions with its 2013 Community Spirit Award and 2015 President’s Award, its highest recognition for corporate partners.