Avon Products, Inc., the London-based beauty company, today announced the appointments of a new vice president of investor relations and a new chief digital officer.
Amy Greene has been appointed vice president of investor relations, effective August 13. She brings two decades of experience as an industry analyst and as in-house investor relations executive, most recently leading investor relations and corporate engagement at another direct selling company. She also previously as vice president of investor relations & government relations at GNC Holdings Inc., the global vitamin and supplements retailer.
Benedetto Conversano has been appointed senior vice president and chief digital officer. In this newly created role, which will be effective September 3, he will succeed chief information officer Sue Liddie, who is retiring. Conversano most recently served as chief global information officer at Jeronimo Martins, a €16 billion revenue international food, health and beauty retailer.
Heather Payne has been appointed chief technology officer, reporting into Benedetto. She previously served as chief technology officer for DMG Media (Daily Mail Group), an international multi-channel media company, where she oversaw IT changes across all functions of the business, including completing the transformation of technology and change process and co-creating the innovation strategy for the business.
Last week, Avon announced a series of senior appointments for its global brand marketing.
Anna Chokina has been appointed vice president of Global Brand Marketing, Skincare and Personal Care, a $1.6 billion category, effective September 24. She joins Avon from L’Oreal Paris, where as general manager, Russia, she led the business to consecutive years of growth.
Lena Degtyareva will assume the position of vice president, Global Fashion and Home, a $1.4 billion category. She will be responsible for growing Avon’s fashion and home business, which currently delivers a quarter of Avon’s global revenue.
Marco Brandolini has been appointed vice president and general manager, Italy and the Mediterranean, effective September 1. He most recently served as EMEA vice president of Sales & Marketing, Member Services and Technology for another direct selling company.