Posts by R. Todd Eliason

Do I have what it takes?

10th Annual Global 100

Everyone at some point in their career has silently asked this about themselves when accepting an advancement up the corporate ladder. Struggling with insecurity on the inside, even while appearing confident on the outside, is a common battle for individuals who hold the highest authority in their organizations. For our cover story this month writer…

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Q&A with Perfectly Posh’s Ann Dalton & Eddie Silcock

Perfectly Posh Building

This Q&A is part of the October 2018 Company Spotlight featuring Perfectly Posh. The beauty market is a crowded space. What kind of gave you the idea that you could do something different, provide something unique? Ann: Yeah, Dry skin. I knew there was a huge gap in the market. You cannot find things that…

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How Your Message Can Win the Day

10th Annual Global 100

It’s only natural to tell the world through your marketing how great and unique your company and products and services are. That’s been the formula for as long as marketing has been around. But in today’s competitive landscape companies need to communicate clearly why their prospective customers and distributors need their products in their lives.…

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Culture Matters

10th Annual Global 100

2019 Best Places to Work Nominations Now Open! There’s no doubt as a leader you want to know what your employees value most in working for your company. Knowing this information not only will help improve your workplace through enhancing your culture, but will help you in attracting more talent. Being named one of the…

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Steady Global Growth

10th Annual Global 100

It’s August, and you all know what that means, right? Yes, it’s our Billion Dollar Markets issue. Each year we provide you with an analysis of the World Federation of Direct Selling Associations’ global sales data. Writer Beth Douglass Silcox identifies the 24 countries with retail sales of $1 billion or more from direct selling. She…

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The Rise of the Virtual Social Selling Enterprise

Direct selling is in the throes of a hot new business trend, and the companies who are jumping onboard say the benefits outweigh the risks. Did You Notice The Shift? Barriers have disappeared and customers are engaging like never before. In fact, the current digital and technological change is so great that it will completely…

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Times They Are A Changin’…

10th Annual Global 100

A few months ago I was in need of a tux for our Global 100 Celebration event. So like most people I went to one of the big anchor stores at a nearby mall. Not finding the selection satisfactory, I thought I’d venture through the mall to check another store. What I saw when I…

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Pruvit: Building Blue Oceans

When Brian Underwood saw how his high school basketball coach utilized his platform to create a second stream of income as a distributor for a direct selling company that was many times his coaching salary, that was it; he was hooked. PRÜVIT Founded: 2015 Headquarters: Melissa, Texas Top Executive: Brian Underwood, Founder and CEO Products: Health and Wellness…

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