Posts by Courtney Roush
The Power Of Positive Psychology
“I’ll be happy when I…” You’ve probably had this thought; most of us have. Common conditions for happiness include everything from earning that promotion, getting a raise, or changing jobs to meeting one’s future spouse, having a family, buying that car you’ve wanted, or moving into a bigger house or to a new city. Many…
Read MoreBest Places To Work In Direct Selling 2018
Choosing the best places to work in our channel is by no means easy. There’s some stiff competition out there, perhaps even more than you might find in other industries. That’s because direct selling was founded upon principles of exceptional service, personalization and taking care of one’s own. Those values are usually presented in the…
Read MoreThe Power Of The Pitch
Whether it’s a presentation during an in-home gathering, an impromptu meeting over coffee after work, a Facebook party or something else, direct selling representatives have more options than ever for sharing their respective products and business opportunities. What is it that moves a prospect to become a trialist and, ultimately, a customer? Clearly, the seller’s…
Read MoreBuilding a Better You
The real success stories in direct selling are as much about personal growth and self-improvement as they are about business. Take the story of Mary Kay Ash as a perfect example. Born in 1918 in Hot Wells, Texas, Ash went from housewife to door-to-door saleswoman to cosmetics mogul all in the span of about 25…
Read MorePersonal Development Trends to Watch
Special section of the February, 2018 Cover Story Several trends, shaped by consumers’ evolving preferences about how they like to receive information, will continue to impact the way direct selling companies share personal development resources both to their employees and independent salesforce members in 2018: Microlearning: The term “microlearning” refers to learning in short bursts,…
Read MoreInspiring Leaders, Inspiring Action: Both at Home and in the Field
Click here to order the September 2017 issue in which this article appeared. If you stand still, the world will fly past you. It’s as simple as that, and anyone in the direct selling channel—whether employee or independent representative—is keenly aware of that principle. For direct selling executives, inspiring action is a twofold challenge: How do they…
Read MoreConsumer Trends: Technology Is Still King
In 1995, Newsweek magazine published an article by astronomer Clifford Stoll in which he stated that the Internet was a passing fad, and that in two or three years hence people would find little value there (Clifford Stoll: The Internet? Bah! Newsweek, February 27, 1995). Acknowledging his incredibly inaccurate prediction 11 years later in a…
Read MoreBest Places to Work in Direct Selling
“Most people think trust is earned. Here, trust is granted. We wouldn’t have hired you if we didn’t trust you.”
Read MoreStarter Kits: A New Consultant’s First Impression
Imagine, if you will, that moment when a new independent representative opens a starter kit for the first time.
Read More7 Trends to Watch: Direct Selling in 2017 & Beyond
As we begin 2017, we can confidently assert that the state of direct selling remains strong.
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