Posts by Ben Gamse
The State of Direct Selling and Envisioning the Future of the Channel
DSA’S 2020 GROWTH & OUTLOOK survey reports that the U.S. direct selling channel remained roughly flat (-0.4 percent), achieving $35.2 billion in estimated U.S. retail sales in 2019. To better understand direct selling trends within our rapidly evolving macroeconomic landscape, DSA is conducting extensive research in addition to its standard Growth & Outlook market-sizing survey.…
Read MoreThe Evolving Retail Landscape and the Five Ways Direct Selling Can Achieve Sustained Growth
DSA’s 2019 Growth & Outlook Survey results were just released, and after two years of modest decline, direct selling returned to growth, achieving $35.4 billion in estimated retail sales. Riding on the tailwinds of strong macroeconomic conditions, the direct selling channel is well-positioned to achieve accelerated and sustained growth if it addresses the following: Revisiting…
Read MoreThe Retail Apocalypse Myth and The Path Back to Growth
We want to hear from you! Why do you think direct selling’s U.S. numbers are down? Sound off by clicking the following links to share your thoughts: Question #1: In your opinion, what are the main reasons for the downturn in direct selling?goo.gl/xH9KaU Question #2: What do we as an industry need to improve to…
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