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Arbonne Earns B Corporation Certification To Kick Off 40th Anniversary Year

BY DSNstaff | January 28, 2020 | read / Daily News

Arbonne International announced its newly earned B Corporation (B Corp) certification, celebrating the brand’s strong environmental commitments to sustainability and responsible corporate citizenship.

Through the certification, Arbonne is committing to not only consider profit but people and the planet, while leading change in the wellness industry.

B Corp certification is the only one of its kind, comprehensively measuring a company’s social and environmental performance, transparency and accountability. Businesses are verified by the nonprofit B Lab for their measurable impact on people and planet, and unlike traditional corporations, are required to consider the impact of their decisions on all stakeholders: customers, workers, communities and the environment. Achieving B Corp certification further signifies Arbonne’s commitment to be a mission-driven company that empowers people to flourish.

With 40 years of expertise, Arbonne continues to pioneer clean, plant-based products. Arbonne’s new brand platform focuses on a holistic approach to healthy living that improves the MIND. BODY. SKIN.™. With 84 percent of the world experiencing stress, Arbonne is looking to address a positive mind-set in tandem with a healthy gut to innovate around the MIND. BODY. SKIN.™ connection, bringing nutrition and skincare to a new frontier.

“Sustainability is a journey, and our B Corp certification is just the beginning,” said Jean-David Schwartz, CEO of Arbonne. “Arbonne is using its business success as a force for good as we build a more inclusive economy for the world. We hold ourselves accountable to support a thriving planet and improved community well-being. We have set impactful goals and will not waiver from our commitments.”

One of Arbonne”s newest sustainability programs is ArbonneCycle™, a new recycling program for its hard-to-recycle packaging and componentry in partnership with TerraCycle®. Arbonne is making strides to empower business leaders and clients to live waste-conscious lives. The program recently launched in the U.S. with plans to expand globally in the future.

“Arbonne’s sustainability pillars that guide all decision making are: Environmental Impact, Employee Welfare, Company Governance, Customer Welfare and Community Impact,” said Schwartz. “Through this major milestone, we voice our commitment to always balance people, planet and profit.”

Through B Corp certification, Arbonne joins a global network of more than 3,000 companies including Patagonia, Toms Shoes, Ben & Jerrys, and Athleta. As a member of this purpose-driven B Community, Arbonne has set its sights on being not only the best in the world, but the best for the world.

“We are proud to welcome Arbonne to our growing community of Certified B Corporations who are redefining success in business to balance both profit and purpose,” said Andy Fyfe, senior manager, B Corp Growth & Activation. “Arbonne’s move to certify as a B Corp signals a wider societal interest in the power of business to provide long-term value for all stakeholders, including workers, community, and the environment.”

Posted in Daily News and tagged Andy Fyfe, Arbonne International, ArbonneCycle, B Corp certification, Jean-David Schwartz.
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