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Sunday / February 5. 2023
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The Year in Review. The Year Ahead.
From the Publisher
BY Patricia White December 29, 2022
The Year in Review. The Year Ahead.
As a channel we continue to focus more on products—developing the cutting-edge health, wellness and beauty products that consumers crave with the kind of personalized customer service that only happens in direct selling. In this month’s cover story, we look at the hot product categories that are enjoying rapid growth and increased customer interest now—and next.
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SeneGence: Just Getting Started
Company Spotlights
BY JENNY VETTER December 15, 2022
SeneGence: Just Getting Started
SeneGence marked its 20th year in 2019 by navigating an intense season of explosive growth, only to be followed by the challenges of a global pandemic. Now, as the dust of massive expansion and logistical maneuvering settles, SeneGence is stronger than ever and ready to take on the world.
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DSA Vision 2023 Announces Digital Marketing Awards  
Daily News
BY DSN Staff Writer November 07, 2022
DSA Vision 2023 Announces Digital Marketing Awards  
The Direct Selling Association (DSA) held DSA Vision 2023: Sales and Marketing Conference earlier this month. Included in the conference was the DSA Digital Marketing Awards, which recognized outstanding programs implemented by DSA member companies in the last year. 
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SeneGence Leaders Conference Focuses on Philanthropy 
Daily News
BY DSN Staff Writer November 04, 2022
SeneGence Leaders Conference Focuses on Philanthropy 
The SeneGence 2022 Leaders Conference and Awards highlighted the importance of philanthropy through group volunteer efforts and donations.
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HR’s Defining Moment
Feature Articles
BY Beth Douglass Silcox October 16, 2022
HR’s Defining Moment
The pandemic abruptly changed how and where employees did their jobs. Working from home—a long-standing staple within the direct selling distributor field—became the new norm for many corporations.
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DSA Message: The Answers We Find in One Another
Insights
BY Melissa K. Brunton September 27, 2022
DSA Message: The Answers We Find in One Another
We in the direct selling channel have long known that our unique ability to forge enduring relationships with people is what makes us the envy of so many. In this relationship business, we have found new ways to connect, share and learn from one another.
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SeneGence Supports Victims of Domestic Violence 
Daily News
BY DSN Staff Writer August 17, 2022
SeneGence Supports Victims of Domestic Violence 
SeneGence and The Make Sense Foundation have partnered with Royal SeneGence Distributor Audrey Salberg to create a “Gloss That Gives!” LipSense shade.
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SeneGence’s Miss USA-Inspired LipSense Duo Provides $100,000 Donation to Nonprofits   
Daily News
BY DSN Staff Writer July 26, 2022
SeneGence’s Miss USA-Inspired LipSense Duo Provides $100,000 Donation to Nonprofits   
SeneGence, inspired by its partnership with Miss USA, developed the new Miss USA LipSense Duo, a pink-mauve shade of matte LipSense and tinted gloss.
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SeneGence Partners with Nonprofits to Benefit Children During SeneStar 2022 
Daily News
BY DSN Staff Writer July 21, 2022
SeneGence Partners with Nonprofits to Benefit Children During SeneStar 2022 
SeneGence hosted distributors, their families and staff at SeneStar, the company’s annual incentive trip events located in Mexico and Turks and Caicos.
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Direct Selling University 2022
Feature Articles
BY SARAH PAULK June 10, 2022
Direct Selling University 2022
The multi-day educational event offered new insight and strategies for connecting with a rapidly evolving market.
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DSA Message: Let Your Road Lead to Boca
Insights
BY Melissa K. Brunton May 17, 2022
DSA Message: Let Your Road Lead to Boca
And now it’s time for your road to lead back to your friends and colleagues to explore the transformation of the direct selling business model at DSA ENGAGE 2022: Conversion Immersion in Boca Raton, FL, from June 5-7, 2022.
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Why Some of Retail’s Biggest Brands Are Exploring Direct Selling
Feature Articles
BY STUART JOHNSON May 06, 2022
Why Some of Retail’s Biggest Brands Are Exploring Direct Selling
DSN Founder and CEO Stuart Johnson explains the strategies behind the trend and shares his thoughts on the top companies inside and outside the channel whose omnichannel approaches are facilitating growth and brand dominance through supplemental brand enhancements, social selling initiatives and strategic mergers and acquisitions.
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