The Make Sense Foundation, the philanthropic arm of SeneGence, increased its charitable giving in 2021 by more than $1 million over the previous year. In total, SeneGence and The Make Sense Foundation donated more than $5,929,674 to multiple organizations, including: Providence Mount Carmel Hospital, St. Joseph’s Medical Center, Girls Inc. of Orange County, American Red […]

From the December 2021 issue of Direct Selling News magazine. THE HOLIDAYS ARE UPON US—I hope each of you are enjoying this special time of year with those that mean the most to you. This season reminds each of us of the importance of surrounding ourselves with family and friends; of giving back to our community; of creating an […]

How some of the industry’s most successful founders turned their distributor experience into multimillion-dollar powerhouse brands.

More than 30 speakers shared tangible action plans for how the industry’s leaders can continue to grow and adapt in the face of this year’s enduring challenges.

From the September 2021 issue of Direct Selling News magazine. YOUR BRAND IS NOT WHO YOU SAY IT IS. It’s who they say it is. That mantra is well-worn because it’s true. The message and brand association are always in the hands of consumers, and in the case of direct selling, the distributors. In our cover story, find out […]

SeneGence has announced a new partnership with the Miss USA organization and will be the new official presenting sponsor of Miss USA and Miss Teen USA. The partnership was announced at the company’s annual event.

SeneGence, through its philanthropic initiative The Make Sense Foundation, announced a continued commitment to its support of first responders in the current health crisis and of the charities and nonprofits that work alongside them.

2020 winners announced in several categories. 2020 was a record-breaking year for direct selling, and there is so much to celebrate! And celebrate we did at The DSN Global Celebration, held virtually on Monday, April 19, 2021. Awards and honors were revealed in several categories, including the Global 100 List, Bravo Awards, Direct Selling Legends […]

The Digital Momentum Index comes with some exciting updates! Overall, the last four weeks have seen a cooling off for the full company list as the industry enjoyed a flurry of social mediaattention in the previous period. For this reason, companies ranked highly this month by just preserving the fans and activity they had. The […]

13 finalists made the cut this year. Congratulations to all of our 2021 Best Places To Work in Direct Selling Honorees!

DIRECT SELLING MOMENTUM INDEX data collected for past 30 days Transformation Capital’s March Digital Momentum Index is here! While the overall average growth in fan/follower base for the list was flat for the 100-company list, March has seen a surge in current fan/follower engagement, with many companies exceeding engagement improvements over 200% compared to February. […]

SeneGence Founder and CEO Joni Rogers-Kante announced the appointment of Kendra McColloch to the role of Executive Director of The Make Sense Foundation (MSF), the company’s non-profit organization. “The past year has been extremely difficult for people on many levels,” McColloch said. “One of my goals with MSF is to expand our reach to ensure […]