Archives for October 2011
Blyth Inc., LifeVantage Corp., Lightyear Network Solutions Inc., USANA Health Sciences, Tupperware Brands Corp., Primerica Inc., Educational Development Corp., Mannatech Inc.
I must admit, I became so involved in the process of bringing together many good topics for the October issue that I had a hard time determining how I would approach this month’s “From the Publisher.”
The Pink Economy. The Pink Collar Movement. The Pink Revolution.
No matter what you prefer to call this powerful phenomenon, one thing is certain: Women have been painting the direct selling world pink for more than a century.
The direct selling industry is made up of a rich tapestry of stories—stories about remarkable people, world-class products, unparalleled opportunities and distinctive company cultures.
When we started Silpada Designs 14 years ago, all we had was a big idea, a deep passion for sterling silver jewelry and a friendship that was stronger than steel.
The Direct Selling Education Foundation (DSEF) has a powerful mission: “To engage and educate the public on the ways direct selling empowers individuals, supports communities and strengthens economies worldwide.”
About a year ago, my firm conducted a series of focus groups with fans of a professional sports franchise to gain insight into their preferences for team merchandise.
For its first six years, the theme song for LifeVantage Corp. seemed to be “The Long and Winding Road.” But when it transformed its sales model to direct selling, the lyrics changed to “Life in the Fast Lane.”
XANGO, Ampegy, It Works! Global, CieAura, SeneGence International®, Jeunesse Global, ARIIX, WebSafety Inc.
The fundamental trends of sales and earnings for direct selling companies were not among investors’ top interests during August as broader economic concerns such as shaky European sovereign debt, political turmoil in the United States and an unprecedented downgrade of U.S. debt led the stock markets into a free fall, followed by a rally, followed by a free fall, followed by a … well, you get the picture.