Archive for January 2011

Herbalife: Caring for Kids around the World

Live healthy. Change lives. Those are more than just slogans at Herbalife. The positive philosophies reach its distributors and customers, of course, but the company stretches far beyond the immediate Herbalife community with its constructive messages and actions. Through the Herbalife Family Foundation (HFF), it also brings them to children in need around the world.

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Overcoming Manufacturing Issues for New Product Introduction

In my travels of working with clients and discussing dietary supplement product development and bringing these new products to market, I often encounter a multitude of questions. Most of these are common questions or concerns about the product itself, such as: “What new and unique ingredients are available?” “Will this item create excitement in the field?” “How will this product benefit our distributors and end users?”

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Direct Selling Association Strategic Plan: 2015

The dawn of a new year is always a good opportunity to evaluate and refresh business operations and processes within a company, and it’s no different for a trade association like the Direct Selling Association (DSA). The DSA Board of Directors has approved a strategic plan that will guide the association through the next five years. Special thanks to Jim Northrop for his leadership as Chairman of the Strategic Planning Committee during the development of this plan.

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J. Hilburn: Leveraging Direct Selling: To Become the ‘Amazon of Apparel’

Anyone who’s ever worked in communications for a public company will tell you stories about how they’ve spent weeks preparing for an all-important visit from Wall Street analysts. Then, when the analysts finally arrive in the lobby, they are shockingly young and inexperienced: It was less like entertaining captains of industry, and more like hosting a tour group from a business fraternity.

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Letter from John Fleming, January 2011

Happy New Year! It is always exhilarating to close a year and start anew. For those who celebrated closing 2010 with growth and positive momentum, we salute you! You are an inspiration for all! To all of you who are part of the direct selling way of doing business, we know that there are more than 16 million independent business owners, and millions of prospective business owners, who will be looking to you and your companies as their vehicles for renewal in 2011.

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