February 2012

DSN MAGAZINE

Cover Story

How Direct Selling Met the Coffee Market

by Sarah Paulk

America has a love affair with coffee. Every day, more than half of the country’s adult population admits to habitually downing a cup of joe—the liquid equivalent of 146 billion cups each year. Read more...


With the migration to our new web platform now complete, I thought this would be a good place to further explain our objectives in case you missed the article in last month’s publication. Read more...


It’s the second month of the New Year. Do you know how your diet is progressing? Read more...


What words come to mind when you think of coffee? Probably words like fresh roast, rich aroma, mocha, full-bodied, perhaps even Starbucks. One word that is very unlikely to come to mind when thinking about coffee is mushroom. Read more...


When Bob Hall and his brother George began building their business plan for Orenda International, they were determined to build it differently from any company where they had previously worked. Read more...


Know your goals and focus to get results.
The jobs topic is the No. 1 media conversation heard daily around the globe, and the media keeps it linked to economic recovery. Read more...


Top Desk

Continuing to Advance Our Collective Vision

by Joe Mariano, President, U.S. Direct Selling Association (DSA)

It isn’t easy to follow a legend. I was excited and honored to be asked to take the helm of the Direct Selling Association earlier this year, and after 26 years working on behalf of direct sellers I felt I was more than prepared. Read more...


For a number of years now you’ve probably heard the Direct Selling Association talking about its Image Enhancement Program—an effort on an industry level to educate the public about direct selling and its benefits. Read more...


For more great stories, please click on our subscription button and subscribe to DSN