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Table of Contents

October 2009

In the October Issue

 

 

On the Cover

October 2009

Building Relationships through Social Media

Direct selling is built on relationships, but social networking sites are changing how people relate to and communicate with each other. Direct Selling News spoke to several companies to find out how they are using the latest technological phenomenon to enhance their businesses. Read more.

Working Smart

Target the Right Behaviors with Bedrock Compensation Principles

I have a good friend who has a hobby—well, more like a single-minded passion—for target shooting. As I’ve watched him over the years, I’ve often thought how MLM compensation plans are like target shooting. To make the analogy work for network marketing, picture a side-by-side double-barreled shotgun and two targets—one for enrollers and the other for sales leaders. Read more.

Industry with Heart

The Longaberger Company: Baskets of Hope

The Longaberger name is synonymous with the company’s primary product—high-quality, handcrafted baskets. Even before The Longaberger Company’s founder, Dave Longaberger, turned a family business into a direct sales company in the 1970s, the Longaberger family was known for making baskets. Nearly 100 years ago, Dave’s father learned the art of basket-making, eventually owning his own basket-making company.  Read more.

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In Every Issue
	YOUNG COMPANY FOCUS efusjon: Thirsting for Change NEW PERSPECTIVES Autopilot for Success by Robert Stuberg TOP DESK Creating a Sustainable Business by Cindy Juncaj BACK PAGE The School of Direct Selling by Joseph N. Mariano	INDUSTRY NEWS $100 Million Club Update WORKING SMART It’s a Jungle Out There by Trey Cox, Eric Pinker and Chris Schwegmann FINANCIAL REPORT Second Quarter 2009 Results Dividend Report

 

September 2009: The $100 Million Club [more]

July/August 2009: The Long & Winding Road—The Route to Retention [more]

June 2009: Direct Selling—A Changing Landscape [more]

May 2009: The X Factor—The Role of Personal Development in Your Field’s Success [more]

April 2009: Keeping the Dream Alive: How Great Leaders Do It  [more]

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