Stories in this section:
WFDSA Elects Nu Skin's Hunt CHAIRMAN
UNICITY Partners with Beijing Herbal Supplier

Jump to other sections:
Making Headlines
Financial Report
Global Landscape
Roundtable
Perspectives and Innovations

WFDSA Elects Nu Skin's
Hunt CHAIRMAN

The World Federation of Direct Selling Associations (WFDSA) announced in October the election of Nu Skin Enterprises President and Chief Executive Officer Truman Hunt as Chairman of its Board of Directors, effective immediately. Hunt will retain full responsibilities as Nu Skin Enterprises’ chief executive throughout the term of the three-year appointment.

“I am extremely honored by this appointment and look forward to serving with colleagues from around the world to promote the direct selling industry,” Hunt said. “During my tenure as WFDSA chairman, I will focus on expanding the influence of local direct selling associations, fostering a positive regulatory environment, further strengthening industry ethics and increasing the stature of direct selling among our key constituencies.”

Founded in 1978, the WFDSA is a non-profit organization that represents the global direct selling industry and comprises more than 50 national direct selling associations. Immediate past chairmen of the WFDSA include Dick DeVos, former Chief Executive Officer of Amway Corporation, and Jim Preston, former Chairman of the Board and Chief Executive Officer of Avon Products.

While developing and promoting the highest global standards for ethical conduct and by advocating the interests of the direct selling industry, the mission of the WFDSA is to build understanding and support for direct selling around the world. Additionally, the association serves as a trusted global resource for information on direct selling and facilitates interaction among direct selling executives on issues of importance to the industry.

Globally, direct selling generates more than $100 billion per year in revenue from goods and services sold through more than 55 million independent distributors and sales representatives. The United States represents approximately onethird of the global direct selling market. The growth rate of direct selling has outpaced that of retail sales in the United States and abroad for more than a decade.
> back to top

UNICITY Partners
with Beijing Herbal Supplier

Unicity International has announced an exclusive agreement to distribute unique formulations of Beijing Tong Ren Tang’s herbal products in Hong Kong. The partnership will enhance Unicity’s independent business offering, while strengthening Beijing Tong Ren Tang’s international market development.

The distribution agreement marks a shift in Beijing Tong Ren Tang’s current business model and takes advantage of Unicity’s model of network marketing through independent associates. Unicity, a Utah-based global health and wellness company committed to the advancement of nutritional science, research and education, currently distributes exclusive and patented nutritional and personal care products in 15 international markets.

Beijing Tong Ren Tang is the oldest herbal medicine company, dating back more than 300 years. Established in 1669, the company began providing products to China’s imperial court in 1723, becoming the exclusive provider of medicine to emperors of the Qing Dynasty for nearly 200 years. Today, the company combines traditional Chinese herbal medicine with modern science, technology and production techniques. An industry leader, Beijing Tong Ren Tang invests heavily in scientific research and development, employing 306 scientific researchers, 233 professional developers and 32 other specialists in traditional Chinese herbal medicine.

> back to top